Makeup tips for older women with Look Fabulous Forever

16 Jul 2021 | Written by Heathily

Look Fabulous Forever

Next month we are running a competition in partnership with Look Fabulous Forever – the trailblazing makeup brand creating beauty and skincare products specifically for older faces, eyes and lips. You can enter this competition by sharing a photo of yourself wearing your favourite makeup looks. To give you some inspiration ahead of the competition in August, LFF Founder, Tricia Cusden, has shared her top advice for wearing makeup as an older woman. 

As we get older, our makeup needs change – from finding a foundation which gives enough coverage without looking heavy to eye makeup which stays put and doesn’t end up looking messy. I’m here to help you find products to suit you and use them to look your best. So, I’ve put together my top 5 hints and tips about the best makeup to choose and how to apply it.

Tricia x


The perfect base

Why use primer for mature skin? One of the problems we face as we age is that foundations, eye makeup and lipstick no longer stay put as they once did. This phenomenon is caused by the fact that our skin is no longer as smooth as it once was. It’s also a lot drier – so makeup tends to be absorbed into the skin.

The Look Fabulous Forever Face Prime feels like silk on the skin and smoothes out any fine lines or open pores, ensuring that your makeup lasts for hours.

TOP TIP – Face Prime is NOT a moisturiser, so it goes on after you have applied any serum or moisturiser.

Watch my Face Prime tutorial here!


Frame your face

Eye brows frame not just your eyes, but give your whole face balance and proportion.

Once your base is ready – always start with the eyebrows!

Put definition back in your brows by using a product like our Brow Shape. This ingeniously uses a very fine brush and liquid paint with which you can recreate the illusion of the fine hairs of a normal eyebrow – even if they are very sparse indeed.

TOP TIP: After applying, take our spoolie brush and brush the product through your brows to ensure that it’s evenly distributed.

Watch my Eye Brow tutorial here! 

Healthy glow all year round

Open up your eyes and bring luminescence back to your skin with Highlighter. Popping some of our Instant Bright highlighter on the brow bone (the beneath the brows and above the socket) accentuates your features, adding luminosity and shape to your face.

TOP TIP: Add a touch to the top of cheekbones for an extra spot of iridescence.

Watch my Highlighter tutorial here!

Define your lashes

Always add a sweep of mascara! The mascara I have chosen for the range may be a surprise for some of you who might be expecting a heavy duty lengthening and thickening mascara. That’s what we all need when we are older – right? Well no. Our Lithe Lash Mascara adds subtle definition and colour without being hard and spiky – so the eyelashes still feel soft to the touch.

TOP TIP: Apply an extra coat of mascara to the lashes in the outer corners of your eyes to open up the eye and give your lashes extra thickness and fullness to complete the look.

Watch my Mascara tutorial here!


Luscious Lips

If you asked me what is the most important makeup item for an older woman, it would always be lipstick. Why lippie? Because it does many wonderful things for an older face.

Firstly, it adds much needed colour to the lips which are often very pale.

Secondly, our lipsticks gives definition back to the mouth and makes it look fuller and prettier.

TOP TIP: Our Never Feather Lip Prime stops that annoying ‘bleeding’ of your lipstick colour so that it looks sharper and neater.

Watch my Lipstick tutorial here! 

We will be announcing the full details of the competition at the beginning of August so keep your eyes peeled for more information on how you can be in with a chance of winning £50 of Look Fabulous Forever makeup!

You can find more advice from Tricia in her blog here. You can also browse the full range of her products on the Look Fabulous Forever website. You can also follow them on Facebook, Instagram, Twitter and YouTube.

We have two exclusive discounts for members of The Joy Club to enjoy at Look Fabulous Forever. Members can find these discounts hereNot yet signed up to The Joy Club? Come and join as a member today for free and start enjoying a more active and fulfilling retirement.